The main fashion model of the USSR of the 60s. Red queens: the fate of the brightest Soviet fashion models. Marriage, birth of a daughter

It is still not known exactly who the parents of the star of the Soviet podium were and where she was born. According to one version, Regina is from Leningrad. She was born into a family of circus performers who died during a dangerous stunt. Regina grew up in an orphanage. According to another version, Regina was born in Vologda, in an ordinary Soviet family: her mother is a civil servant, her father is a retired officer. The biography of the "Soviet Sophia Loren" becomes transparent only from 1953 - from the moment when the 17-year-old Regina arrived in Moscow and entered VGIK. The girl, like most of her peers, dreamed of being an actress, but for some reason she chose the Faculty of Economics. However, Regina was invited to screen tests several times, but she was never offered to act in films. But the girl got useful acquaintances: Regina was noticed by fashion designer Vera Aralova and invited to work at the All-Union House of Models on Kuznetsky Most. In the early 60s, Regina's popularity went beyond the Union: the French called her "the most beautiful weapon of the Kremlin".

But colleagues on the catwalk called Regina differently - "The Snow Queen". She was reserved, did not make close friendships with anyone, and therefore many considered her arrogant. But perhaps it was not the complex nature of the star, but the problems that accompanied her marriage.

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In the early 60s, Regina married the Moscow artist Lev Zbarsky. The couple was happy until Regina got pregnant. The husband insisted on an abortion. At the same time, instead of supporting his wife, he started an affair on the side - with actress Marianna Vertinskaya. And soon he went to another actress - Lyudmila Maksakova, and she gave birth to a son from him. Regina Zbarskaya, who was depressed, ended up in a psychiatric clinic.

After treatment, the fashion model returned to the podium and tried to establish a personal life. Again, no one knows the details. According to one version, Regina began dating a young Yugoslav journalist who used her to become famous. Allegedly, he wrote the book "100 Nights with Regina Zbarskaya", which described in detail the work of a fashion model for the KGB. Nobody saw the book itself, but nevertheless a scandal erupted, after which the fashion model tried to commit suicide. According to another version, Zbarskaya decided to commit suicide because she could not return to form. One way or another, but the fashion model was again in the clinic. There was no question of returning to the podium. Vyacheslav Zaitsev offered her a job as a cleaner - it was the only thing he could do for her.

In 1987, at the age of 52, Regina Zbarskaya nevertheless committed suicide. But again, it is not known where and when - in a psychiatric hospital or in an apartment. No one came to the funeral of Regina Zbarskaya. Where she is buried is unknown.

Leka (full name - Leokadiya) Mironova dreamed of being an opera singer, ballerina or architect. But in her youth, she damaged her vocal cords and could no longer sing. But she entered the Vaganov School, but even here her health failed: osteoporosis developed. Leka did not become an architect either - due to vision problems. But she became one of the most famous fashion models of the Soviet Union. But first she entered the theater and technical art school, where she often had to act as a model. The teachers appreciated the beauty of the student and invited her to try herself as a fashion model. So Leka ended up in the House of Models, where Slava Zaitsev noticed her. The fashion designer and fashion model have collaborated for more than half a century.

Leka was "restricted to travel abroad", but outside the USSR she was well known. When the Americans filmed the film "Three Stars of the Soviet Union", Leka became the third star next to Maya Plisetskaya and Valery Brumel. But even after filming, Mironova was never allowed to go abroad. Maybe because she became the first fashion model who dared to talk about the harassment that models endured.

Mironova's personal life did not work out. Leka was married, but her husband turned out to be pathologically jealous, the model left. Then Leka met a photographer from Lithuania. This relationship was broken by the system: the couple faced serious threats ... She never married again.

Galya Milovskaya

"Russian Twiggy"

Galina Milovskaya was the main rival of Regina Zbarskaya: an almost cinematic confrontation between a blonde and a brunette, a dispute of a bright, southern type and gentle Slavic beauty. At the same time, Galya Milovskaya was very different from her colleagues on the catwalk: with a height of 170 centimeters, she weighed 42 kilograms and was definitely too thin for a Soviet fashion model. But for a photo shoot in Vogue, Galina fit perfectly. In 1968, the French photographer Arnaud de Rhone arrived in Moscow. The government issued a permit, they planned to shoot on Red Square and in the Kremlin Armory. The shooting took place, but cost Galina a career.

In one picture, Galya is sitting in a free position. But at that time, sitting on Red Square with your legs spread, and even with your back to the portraits of the "leaders" was considered blasphemy. However, the first “sin” was forgiven for the fashion model, but soon Galya took part in an even more risky project: Galina became the first Soviet body art model. Her nude (albeit painted) pictures appeared in an Italian magazine. This ended Milovskaya's career: a fashion model with "anti-Soviet" sentiments could not appear in Soviet magazines.

In 1974, Milovskaya left the USSR. In France, she met a banker, got married and said goodbye to the modeling business, becoming a director. One of her films won several awards at international festivals. It was called "These Mad Russians".

The classic, cold beauty of Valentina Yashina may have come from her father, but Valya knew only one thing about him: he was a Swede. Valentina's mother soon married a man who adopted the girl and gave her his last name.

A few years ago, Channel One successfully hosted the Red Queen series about the life of Soviet fashion models. The prototype of the main character was the legendary Regina Zbarskaya, whose fate, alas, was tragic. The reaction to the tape was mixed - someone liked the cool plot twists, and someone criticized this film work for historical unreliability. Let's see who is right.

Regina Zbarskaya

Her name became synonymous with the concept of "Soviet fashion model", although for a long time only people close to her knew about the tragic fate of Regina. Everything was changed by a series of publications that appeared in the press after the collapse of the USSR. They started talking about Zbarskaya, but so far her name is more shrouded in myths than real facts. The exact place of her birth is unknown - either Leningrad, or Vologda, there is no exact data on her parents. It was rumored that Zbarskaya was connected with the KGB, she was credited with novels with influential men and almost espionage activities, but those who really knew Regina say unequivocally: all this is not true. The only husband of the sultry beauty was the artist Lev Zbarsky, but the relationship did not work out: the husband left Regina, first to the actress Marianna Vertinskaya, then to Lyudmila Maksakova. Regina, after his departure, was never able to recover: in 1987, she committed suicide by drinking sleeping pills. Zbarsky died in 2016 in America.

Regina Zbarskaya was called the "Russian Sophia Loren": the image of a sultry Italian woman with a lush "page" haircut was invented for her by Vyacheslav Zaitsev. The southern beauty of Regina was popular in the Soviet Union: dark-haired and dark-eyed girls seemed exotic against the background of a standard Slavic appearance. But foreigners treated Regina with restraint, preferring to invite for filming - if, of course, they managed to get permission from the authorities - blue-eyed blondes.

Mila Romanovskaya

The complete antipode and longtime rival of Zbarskaya is Mila Romanovskaya. Delicate sophisticated blonde, Mila looked like Twiggy. It was with this famous British woman that she was compared more than once, even a photo of Romanovskaya a la Twiggy, with lush false eyelashes, round glasses, and combed back hair, has been preserved. Romanovskaya's career began in Leningrad, then she transferred to the Moscow Fashion House. It was here that a dispute arose about who is the first beauty of a large country - she or Regina. Mila won: it was she who was entrusted with demonstrating the dress "Russia" by fashion designer Tatyana Osmerkina at the international exhibition of light industry in Montreal. The scarlet outfit, embroidered with golden sequins around the neck, was remembered for a long time and even entered the fashion history textbooks. Her photos were willingly published in the West, for example, in Life! magazine, calling Romanovskaya Snegurochka. The fate of Mila was generally happy. She managed to give birth to a daughter, Nastya, from her first husband, whom she met while studying at VGIK. Then she divorced, had a vivid romance with Andrei Mironov, remarried the artist Yuri Kuper. With him, she emigrated first to Israel, then to Europe. The third husband of Romanovskaya was the British businessman Douglas Edwards.

Galina Milovskaya

She was also called the "Russian Twiggy" - the skinny tomboy type was extremely popular. Milovskaya became the first model in the history of the USSR who was allowed to pose for foreign photographers. Shooting for Vogue magazine was organized by the Frenchman Arnaud de Rhone. The documents were signed personally by the Chairman of the Council of Ministers Kosygin, and any gloss producer could envy the list of locations and the level of organization of this photoset: Galina Milovskaya demonstrated clothes not only on Red Square, but also in the Armory and the Diamond Fund. The accessories for that shooting were the scepter of Catherine II and the legendary Shah diamond. However, a scandal soon erupted: one of the pictures, in which Milovskaya sits on the paving stones of the country's main square with her back to the Mausoleum, was recognized in the USSR as immoral, the girl began to hint at leaving the country. At first, emigration seemed to Gala a tragedy, but in fact it turned out to be a great success: in the West, Milovskaya collaborated with the Ford agency, participated in shows and starred for gloss, and then completely changed her profession, becoming a documentary filmmaker. The personal life of Galina Milovskaya was successful: she lived for 30 years in marriage with the French banker Jean-Paul Dessertino.

Leka Mironova

Leka (short for Leokadiy) Mironova is the model of Vyacheslav Zaitsev, who still continues to act in various photo shoots and takes part in television programs. Leka has something to tell and show: she looks great at her age, and her work-related memories are enough for a thick book of memoirs. Mironova shares unpleasant details: she admits that her friends and colleagues were often forced to succumb to the harassment of the powerful, while she found the courage to refuse a high-ranking boyfriend and paid dearly for it. In his youth, Leka was compared to Audrey Hepburn for her slimness, chiseled profile and impeccable style. She kept it until old age and now willingly shares her beauty secrets: this is the usual children's cream for moisturizing the skin, red wine instead of tonic and a hair mask with egg yolk. And of course - always keep your back straight and do not slouch!

Tatiana Mikhalkova (Soloviev)

They used to see the wife of the famous director Nikita Mikhalkov as a worthy mother of a large family, and few people remember her as a slender young girl. Meanwhile, in her youth, Tatiana appeared on the catwalk for more than five years and starred for Soviet fashion magazines, and Vyacheslav Zaitsev dubbed her a Botchellian girl. It was whispered that a bold mini helped the girl get the job of a fashion model - the artistic council unanimously admired the beauty of the applicant's legs. Friends jokingly called Tatyana "Institute" - she, unlike other fashion models, had a prestigious higher education received at the Institute. Maurice Teresa. True, having changed her surname from Solovyov's maiden name to Mikhalkova, Tatyana was forced to give up her profession: Nikita Sergeevich rather sharply told her that their mother should raise the children, and he would not tolerate any nannies. The last time Tatyana appeared on the podium at the seventh month of pregnancy, carrying her eldest daughter Anna under her heart, and then completely plunged into the life and upbringing of the heirs. When the children grew up a little, Tatyana Mikhalkova created and headed the Russian Silhouette charity foundation, which helps aspiring fashion designers.

Elena Metelkina

She is known for her roles in the films "Guest from the Future" and "Through Hardships to the Stars." The role of Metelkina is a woman of the future, an alien. Huge unearthly eyes, a fragile figure and a completely atypical appearance for that time attracted attention to Elena. There are six films in her filmography, the last one is dated 2011, although Elena has no acting education, she is a librarian by profession. The rise of Metelkina dates back to an era when the popularity of the fashion model profession had already begun to decline, and a new generation was about to appear - already professional models tailored according to the Western model. Elena worked mainly in the GUM showroom, shooting for Soviet fashion magazines with patterns and knitting tips. After the collapse of the Union, she left the profession and, like many, was forced to adapt to the new reality. There are many sharp turns in her biography, including a criminal story with the murder of businessman Ivan Kivelidi, whose secretary she was. Metelkina was not injured by chance, her replacement secretary died along with her boss. Now Elena occasionally appears on television and gives interviews, but devotes most of her time to singing in the church choir in one of the churches in Moscow.

Tatyana Chapygina

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Now the word "model" is synonymous with the words "standard of female beauty." But earlier, in the USSR, fashion models were considered workers of the 5th category and received 76 rubles, which is 16 rubles more than cleaners. They had a wide size grid (from very thin to curvy girls), which was absolute nonsense for the Western world. But, nevertheless, some girls still managed to become famous not only at home, but also abroad.

Galina Milovskaya

Galina Milovskaya was nicknamed "Soviet Twiggy" because of her boyish figure and excessive thinness. And although she dreamed of the theater, her life turned out differently. A classmate invited her to be a "clothes demonstrator", as the models were then called, and Galina, without thinking twice, agreed. In the USSR, her appearance was considered rather mediocre, because the weight of the fashion model barely reached 42 kg with a height of 170 cm (and in the Soviet Union it was believed that models should be closer to the people, therefore, not too thin).

In 1967, the first International Fashion Festival opened in Moscow, where it was noticed by Western publications. American Vogue wanted to do a photo shoot with Milovskaya, but it took them two years to get permission from the Soviet authorities. The result met all expectations: the popularity rating of the model soared abroad, but at home she became an outcast. The stylists of the bible of fashion with this photo shoot with the provocative title “On the ashes of Stalin” proved that there are also brave women in the USSR who can sit in a trouser suit right on Red Square.

Soon Galina had to go abroad for two reasons: the death of her husband and the “harassment” because of the above photos. When she arrived in France penniless, her friend, the artist Anatoly Brusilovsky, introduced the fashion model to a wealthy bachelor, Jean-Paul Dessertin, who agreed to help. They arranged a fictitious marriage, which soon grew into a real one. Now the couple lives in France and has a daughter.

Regina Zbarskaya

Vyacheslav Zaitsev created the image of the “Soviet Sophia Loren” for her, and the French magazine Paris Match called the model “the main weapon of the Kremlin”, but fate turned out to be less favorable to her.

Regina's biography is shrouded in myths, but there are not too many facts. The place of her birth is not known for certain, as well as information about who her parents were. According to some sources, Regina was born in Italy into a family of Soviet spies (and therefore she knew several foreign languages ​​​​perfectly and had European manners), according to others, the girl was born in a simple working-class family in a small town. One way or another, but her modeling career is known all over the world, although the girl got into the fashion industry quite by accident.

She was brought to the Fashion House by fashion designer Vera Aralova, who saw the girl near the university and was fascinated by her. Regina stood out from other models with her "European appearance". Vera Aralova began to carry her collections, and with them fashion models abroad, and it was the face of Regina Zbarskaya that became synonymous with "Soviet fashion" all over the world.

But if everything worked out in the girl’s career as well as possible, then on the personal front it was time for a change. Her husband, the artist Lev Zbarsky, having learned about her wife's pregnancy, sharply stated that he did not want a child, and Regina meekly had an abortion. After that, the girl began to take antidepressants, the dose of which only increased due to a sudden divorce.

But, despite this, the fashion model found the strength to return to the podium. Later, she hoped to find happiness with a young journalist, but this attempt was also unsuccessful: he publishes the book "One Hundred Nights with Regina Zbarskaya", which contains erotic details of their life together, describes all the denunciations of other models and the fashion model's stories about the dissatisfaction with life in the USSR .

This was the last straw for her: unable to cope with public pressure, the girl makes two suicide attempts, ends up in a psychiatric clinic, where she soon finds her last refuge from an intentional overdose of sleeping pills.

Leka (Leokadiya) Mironova

Western media called Leka Mironova "the Soviet Audrey Hepburn", designer Karven Malle - "Venus de Milo", and Vyacheslav Zaitsev called her his main muse. The latter, by the way, immediately noticed her beauty as soon as she entered the Fashion House with her friend. The careers of Vyacheslav Zaitsev as a designer and Leka Mironova as a model are inextricably linked. Leka started working with Zaitsev when he was still an unknown fashion designer at a small clothing factory and continued to work with him when he became a famous designer throughout Russia and the "father of Russian fashion." The famous fashion model has been collaborating with the fashion designer for over 50 years, and Leka still occasionally appears on the podium.

Leka was not allowed to go abroad, perhaps because of her origin: Leokadia's father belonged to the noble family of the Mironovs. Her position was also aggravated by the fact that Leka, unlike many of her fellow models, never accepted courtship from high-ranking officials.

In the life of the model, there was one main love - Antanas, a photographer whom the girl met in Latvia. Unfortunately, this novel did not end with a happy ending. At that moment, nationalist sentiments were strong in Latvia, several nationalist groups were active, Russian people in Latvia were being attacked. Antanas was also attacked for his affair with a Russian girl, and his family (mother and sister) were threatened. In such circumstances, Leka was forced to part with her beloved, although this was probably one of the most difficult decisions in her life.

Leka Mironova and Antanas

No matter how many difficulties Leka faced in life, she always met them with true dignity and never lost heart. No matter how hard it was, she went to the podium, smiled and kept her back straight. Always. So she continues to do now, and still appears on the podium at the shows of Slava Zaitsev.

Mila Romanovskaya

Mila Romanovskaya was called by Western colleagues exclusively a “real Russian beauty”, and she turned out to be one of the few who managed to build a career abroad. She was the main competitor on the podium of Regina Zbarskaya, but fate turned out to be much more favorable to her.

Mila enjoyed success in the USSR due to her unusual “cold blonde” appearance, and it was she who was entrusted with wearing the “Russia” dress, which at that time was the pride of Soviet fashion designers. During the aforementioned International fashion show, in addition to the standard fashion show, a beauty contest was also held, and Mila Romanovskaya received the coveted Miss Russia status.

Despite the resounding success, the 27-year-old girl, along with her husband, Yuri Kuperman, flies out of the Soviet Union and moved to Israel. In Tel Aviv, she also starred in advertisements for leather clothing and accessories for local brands. But real success came to her when she moved to Paris and began to collaborate with such fashion giants as Pierre Cardin, Christian Dior and Givenchy.

It has long been an irrefutable fact that the most beautiful women live in our country. Even in the days of the stagnant USSR, the total shortage of beautiful clothes, they looked dignified and exciting. And Soviet fashion models, who did not have world fame, such as Twiggy, were in no way inferior to their external data. Rather, on the contrary, our models looked more attractive, due to natural restraint and inaccessibility - the domestic mentality.

Many foreign couturiers wanted to get beautiful and "forbidden" Soviet fashion models in their collection.

In Soviet history, there were big names in the field of catwalk fashion - among them are the famous Soviet fashion models.

One of the most famous Soviet fashion models of the 60-70s is Regina Zbarskaya. She was not at all an ordinary catwalk beauty. She was given a lot in life, incredible appearance, education, knowledge of two foreign languages. Of course, foreign couturiers noticed her. And she, of course, came under the supervision of the KGB. Regina was compared with many foreign film stars, they called Russian Sophia Loren. Trips abroad, the opportunity to personally talk with Pierre Cardin, try on all the gloss of the "expensive" abroad, turned the head of the modest Soviet fashion model Regina Zbarskaya at first. Although, before each trip abroad, Soviet models were tried to be politically informed so that they would maintain a strict Soviet moral character.

Regina Zbarskaya was unhappy in her personal life, an unsuccessful marriage, and then also an affair with a Yugoslav journalist, the details of which the whole world learned about, broke the psyche of the most beautiful Soviet fashion model. The unscrupulous journalist gained fame by telling in the book "100 Nights with Regina Zbarskaya" not only about their close relationship, but also about Regina's bold statements about the USSR. After that, the security authorities put Regina under tight control. They ruined her career. Nervous breakdowns led her to a tragic death in 1987.

Many Soviet fashion models were unhappy and, leaving the catwalk age, could not find a use for themselves, because, following the example of their foreign colleagues, Soviet clothing demonstrators, as they were also called, did not earn millions. Some managed to make a profitable game with foreigners, a few got a lucky ticket - work abroad.

The famous Soviet fashion model of the 60s Mila Romanovskaya, a real Cinderella from a fairy tale, she was lucky enough to work in France, and then open her own business in London. She succeeded, married well and was happy. But these were few.

Another popular fashion model in the USSR of the 60s-70s, Lyoka Mironova, was endowed with an aristocratic appearance, but she could not travel abroad because of the noble origin of her ancestors. Lyoka Mironova, in her memoirs, repeatedly thanks Vyacheslav Zaitsev, who did more than all domestic couturiers for her career in the USSR. In her personal life, as well as in her career, there were many difficult days. To top it off, she couldn't be happy with the only person she loved. Leka recalled that she was the victim of persecution by a high-ranking official, whom she rejected, and she was threatened with reprisals against her loved ones if she stayed with her lover, the Baltic photographer Antanis.

But no matter how difficult the fate of the famous Soviet fashion models, they look luxurious and inimitable in photo shoots that have survived to this day, in photos in magazines and shots from the film archive.

Victoria Maltseva